Charms Box

For Dior, we designed and produced two fully bespoke paperboard boxes in two different sizes. This custom packaging project was conceived around the product it was created to protect and showcase. Each box features a hot foil-stamped metal logo and a fabric pull tab that ensures a refined and effortless opening experience. Inside, custom-shaped inserts securely hold and highlight the personalised charms, crafted from brass and sterling silver 925. Their shapes, details, and finishes reflect the brand's distinctive identity, creating a cohesive and memorable unboxing experience. The result is a premium packaging solution that combines functionality with fine craftsmanship, transforming the packaging into a powerful expression of the brand's identity.